Yodigram’s main advantage is the flexibility of our platform and our knowledge of the retail business.
We provide tailor made reporting according to the needs of each manufacturer for any industry.
The Yodigram basic report includes all core KPIs necessary to review performance of activation plan in the retail stores such as Out of Stock Incidents (OOS), Numeric Distribution, Share Of Shelf (SoS) both for product faces and SKUs. It also provides insight for PoP materials availability and second point of sales reports.
Our planogram compliance tool measures level of compliance of planograms implemented at each retail shop compared to the ones applied via our planogram editor.
At first, user can determine number of KPIs significant for category so as to be compliant to targets set (for example SoS, Brand Block, position in certain parts of the shelf etc). He then sets appropriate levels of acceptance for each one of them (for example SoS>20%).
Our planogram compliance report provides knowledge regarding levels of compliance of each retail store to the KPIs set.Thia applies for whole market for retail chains, or geographical areas.
REAL TIME FIELD REPORTING
Yodigram provides an advanced suite to support the field team have real time reporting for current status of brand activation versus KPIs set by management team. This leads to a more effective and efficient service, reducing administrative burdens and their associated costs.
Our tool includes a comprehensive, readily accessible and user friendly app which supports field execution and communication with shareholders. Instant access to real-time information from mobile applications (apps) provides our field and management teams with complete visibility of corrective actions to be decided.
The planogram editor tool provides a user friendly and flexible way to create planograms for each category. User is able to build the category, at first by choosing the number of shelves, dimensions of self-etc.
Then according to strategy he indicates product placement of own brands and competition. Planogram can then be applied to selected retailers, chains and/or shops according to plan.
PHOTO ARCHIVE / REALOGRAM
Yodigram provides a photo archive of each
visit conducted in each retail store.
The processed photos are easily accessible to the user and provide transparency between sales force and
management team in real time.
In addition to processed photos of the shelves are presented as realograms, giving the opportunity to management team
to evaluate the position of the products on the shelf instantly.
Copyright © 2016 YODIGRAM | All Rights Reserved.